How Much Does Studio Rental Cost in Toronto? (2026 Rates)

If you are pricing a studio in Toronto, you have probably noticed the numbers are all over the map. One listing says $40 an hour, the next says $250, and half of them make you fill out a form just to see a rate. This guide gives you the real numbers, what actually moves the price, and how to book a full shoot day without a surprise on the invoice.

How much does it cost to rent a studio in Toronto?

A production studio in Toronto typically runs $75 to $250 per hour, or roughly $450 to $2,000 for a full day, depending on square footage, whether there is a cyc wall, and what gear is included. Small self-serve photo rooms sit at the low end. A full soundstage with a cyc wall, lighting grid, and support space sits at the top.

At Viva Studios the pricing is flat and public:

• Full Day is $1,200 for 12 hours, which works out to $100 an hour, the lowest per-hour rate.
• Half Day is $750 for 6 hours, or $125 an hour.
• Minimum Booking is $450 for 3 hours, or $150 an hour, built for short or small productions.
• A studio tour or tech scout is free and takes 30 minutes.

The longer you book, the less you pay per hour. There is no deposit to hold a date.

What is actually included in the rate?

This is where most "cheap" listings get you. A low hourly rate often means a bare room, and the lights, stands, and space you assumed were included turn into add-ons.

Every Viva Studios booking includes the 2,000 sq ft soundstage, the 25 x 25 ft pre-lit cyc wall, four Aputure Nova P300c lights, six C-stands, ten sound blankets, apple boxes, tables and chairs, a 200 sq ft green room, a 200 sq ft hair and makeup room, 1,000 sq ft of flex space for sets and staging, a full kitchen, a client lounge, high-speed internet, free on-site parking, and a truck-height loading dock. Keyless entry means you get 24/7 access.

Cameras, lenses, and specialty grip are the only things that live outside the base rate, and studio clients get 25% off that gear through Viva Camera on-site.

Why is there such a big price range in Toronto?

Four things drive the number. Size, first: a 500 sq ft photo room and a 2,000 sq ft soundstage are not the same product. The cyc wall, second: a pre-lit cyclorama is expensive to build and maintain, so rooms that have one charge more, and rooms that do not cannot shoot the same look. Included gear, third: a rate with lighting and grip built in beats a cheaper rate that nickel-and-dimes every C-stand. Access and support, fourth: 24/7 keyless entry, a real loading dock, and staffed hours are worth more than a room you can only reach from 9 to 5.

Is hourly or full-day rental better value?

Full-day is better value the moment your shoot runs past about 8 hours, because the per-hour rate drops as the block gets longer. A 12-hour full day at $1,200 is $100 an hour. The same 12 hours booked as four separate 3-hour minimums would cost far more and leave you fighting the clock on every setup.

Book hourly or half-day when the shoot is genuinely short: a product session, a single look, a quick interview. Book the full day when you have multiple setups, a crew, or any chance of running long. Running long on a half-day booking is where budgets actually break.

What does a real Toronto shoot day cost, end to end?

Say you are shooting a product video with a small crew. The studio is a $1,200 full day. Add a camera and a lighting package from Viva Camera at the 25% studio-client discount, and you have a fully-equipped soundstage day for well under what most people budget, with the cyc wall, green room, and kitchen already in the number. No room fee, no equipment surcharge, no "cleaning fee" at the end.

That is the whole point of a flat rate: the price you see when you book is the price on the invoice.

Where is the studio, and does location change the price?

Viva Studios is at 777 The Queensway, Unit 1, in the west end of Toronto with fast highway access and free on-site parking. Downtown studios often charge more for less space and no parking, and load-in means circling for a spot. A dock-level door and a free lot are part of what you are paying for, and part of what keeps a shoot day on schedule.

Ready to lock a date? Book a free 30-minute tour and see the cyc wall and the space before you reserve. The rate you are quoted is the rate you pay.